Mastering the task of SEO optimization can be quite challenging, especially if you are just starting out. Fortunately, though, you can improve your proficiency by using an SEO tool or two. And, to ease you up a little, we’ve made a compilation of the best software here.

Let’s check them out.

SEO Tools – An Ensemble Cast

As you can perceive already, we’ll talk about seven SEO tools in this section. Each of them is as important as the other for creating SEO strategies to rank on google. Hence, make sure to keep a close eye on them and choose the best one accordingly.

  • Ahrefs – Ideal For Keyword Researching

Most people consider Ahrefs to be a simple keyword researching tool. And, they’re definitely correct to some extent. However, if you can use Ahrefs to its full potential, you can –

  • Do rank tracking.
  • Find out about the crawling efficiency of your website.
  • Explore new content.
  • Check the condition of your backlinking empire.
  • Analyze the amount of incoming web traffic.

Also, with the Site Explorer function of Ahrefs, you can analyze the site of your competition and learn about their content strategy closely. This, sequentially, can also help you increase revenue by using SEO.

  • Google Search Console – Top Free SEO Tool

When talking about monitoring something or creating a report on the Google SERP, Google Search Console will be the best option for you. All you have to do is verify your site through Google Analytics and submit the sitemap for indexing.

Also, like any other SEO tools, Google Search Console can help you understand how Google works. Hence, if you work accordingly, you can optimize your website correctly and prompt it to rank higher on the search engines.

  • Moz Pro – A Dedicated SEO Software 

When it comes to the most up-to-date software program for attending to your SEO concerns, Moz Pro is probably the best option available out there.

To begin with, Moz can help you get proper keyword recommendations pretty quickly. You can also get other information like keyword difficulty, rating, and search volume here.

Additionally, the software also offers the Mozbar tool for free. You can use it to check the metrics of your website while browsing a page or a website.

  • Ubersuggest – An Ideal Keyword Tracking Tool

Developed by the legendary Neil Patel, Ubersuggest is a free-of-cost keyword finder tool that can help you identify keywords instantly. Besides, it will also offer some information about the search intent of a top-ranking blog or website.

With Ubersuggest, you can get reports on –

  • CPC,
  • Keyword volume,
  • Seasonal trends,
  • Market competition, 
  • Paid PPC and organic SEO, etc.

With Ubersuggest, you can also understand if a key phrase is worth targeting or not. A little insight into how competitive it is can also be something that you can know about it.

  • Answer The Public – Content Creation

Like Ubersuggest, Answer The Public is a free SEO tool as well. However, it’s a bit different in terms of usage. With it, you can find new blog topics to write about on your website. 

We’ve utilized this tool before to find specific keywords around a content piece to make it rank higher than usual. Here’s how we did it.

Imagine you’re looking for something in the “fitness” niche. While using the website, all you need to do is type in your preferred industry or blog idea and keywords as a whole.

This way, you can create SEO strategies to rank on google as well.

  • Google Trends – To Find The Trends

Do you want to find out about the trends going on all around the world? 

Then, Google Trends would be the ideal option for you. With it, you can get quite a lot of information about a keyword, like its volume, trend range, etc.

Additionally, you can also get other information like –

  • Rising queries,
  • Top queries,
  • Interest over time, and 
  • Geographical locations.

However, if you’re unsure about which trend is ideal for you, be sure to check out the news on marketing a little. It’d be helpful for you while find the best possible option.

  • SEOQuake – For Internal And External Linking

Although being a simple Chrome Extension, SEOQuake can be ideal for various aspects. For example, it works as an SEO checker platform that can help you perform –

  • On-page website audits,
  • Assessment of external and internal links,
  • Compare between websites and determine your SERP performance.

Also, as it is a Google Chrome extension, you can simply add it at the top of your page and activate it with a single click. The SEO dashboard of the tool is pretty easy to read as well. So, even a beginner can use it without any problem.

The Bottom Line

When it comes to improving the overall SEO of your website or creating a marketing funnel, you cannot really depend on a single software. You have to use at least two of them simultaneously to get the right report on the project and move on with the same. 

Hopefully, this article has helped you a little in this regard. But, if you need any other data or information about the same, make sure to let us know all about it. 

We’ll help you in any way possible.

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